Company News

Cranston Joins Semex USA as District Sales Representative

Semex USA is pleased to announce that Jeremy Cranston has accepted the position of District Sales Representative (DSR) in Colorado and Eastern Wyoming.

Cranston will be a full-service DSR who is responsible for maintaining and increasing sales volume with established accounts while aggressively seeking new customers in the sale of semen, programs, supplies and nitrogen to ensure profitable sales growth along with providing technician services into large dairies. He has previous experience working as an AI technician for other AI organizations as well as training in DHI Plus and Dairy Comp 305.

"I am really excited to have Jeremy join the Western sales team," says Andy Camara, Western Region Manager. "Jeremy brings vast experience for this unique dual-role DSR/Technician position that will profitably grow Semex USA's sales market in Colorado."

Jeremy, his wife Britney, and their seven children recently relocated to Colorado.

For more information on Semex USA's products and services visit www.semexusa.com , call 1-800-303-BULL or contact your local Semex USA representative and see how Semex Works Everywhere!

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Mitchell Promoted to Semex USA Dairy Genetics Training Coordinator

Semex USA is pleased to announce the promotion of Rissa Mitchell to Dairy Genetics Training Coordinator. In addition to her current Dairy Genetic Consulting responsibilities, she will also be responsible for providing training and technical support on our mating program to all of Semex USA.

Rissa is a graduate of the University of Tennessee, receiving her Bachelor of Science in Animal Science and her Master of Science in Dairy Cattle Breeding and Genetics. Since January 2006, Rissa has served as a part-time Dairy Genetic Consultant for Semex USA providing genetic consultant services to dairymen throughout the Southeastern United States.

Rissa has been very active in Holstein activities, serving as the chairman for the 2007 National Holstein Convention and recently she finished a four year term on Holstein USA's National Junior Advisory Committee.

"Rissa is the ideal person to lead our training and the technical support activities behind our mating program," says Bill Hageman, Genetics and Operations Manager, "Semex USA will benefit from her vast industry experience and her keen approach to strategically fit our genetic program to properly benefit our customers and our entire organization."

Rissa, along with husband, Jeff, and children, Matt and Hailey, reside in LaFollette, Tennessee where they operate Rocky Top Holsteins. Rocky Top Holsteins claimed five Junior All-American nominations in 2007 and was home to the Grand Champion of the Mid-East Fall National Holstein Show, Reserve Grand Champion of the International Junior Holstein Show, and Reserve Grand Champion of the Grand National Junior Holstein Show.

For more information on Semex USA's products and services visit www.semexusa.com, call 1-800-303-BULL or contact your local Semex USA representative and see how Semex Works Everywhere!

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Behnke Promoted to Semex USA Central Region Manager

Semex USA is pleased to announce that Brian Behnke has been promoted to the position of Central Region Manager effective March 03, 2008. In this role Brian will be responsible for the sales, marketing, growth and profitability of Semex USA's Central Region, including over 20 representatives in 12 states.

Born and raised on a registered Holstein farm, Brian graduated from the University of Wisconsin-Madison with a Bachelor of Science degree in Dairy Science. Brian has over 20 years of dairy cattle industry experience including an in-depth knowledge of dairy cattle genetics, sales and farm management. His vast industry experiences include dairy cattle sire procurement for Landmark Genetics, as well serving as herdsman to the 1200 head Royland herd in Warden, Washington as well as the 2400 head Wilcox Farms Inc at Roy, Washington. Brian joined Semex USA in April 2003 as a District Sales Representative where he successfully developed his sales territory and built long-term customer relationships.

"Brian has the skills and drive to lead our sales force in the very diverse and changing market in the central United States," says Joe Horkan, General Manager of Semex USA. "His experience and dedication to the Semex organization and our philosophy of high production through correct conformation makes him the correct person for this challenging position."

An accomplished cow-man, Brian has also had the opportunity to judge numerous dairy cattle shows both domestically and abroad, including the 2005 Grand International Red & White Show, Western Spring National and Wisconsin State Fair. Most recently he placed Canada's largest 4-H dairy cattle show, the Scotia Bank Classic at the Royal Agricultural Winter Fair in Toronto, Ontario, Canada.

Brian and his wife Tami reside in Albany, Wisconsin.

For more information on Semex USA's products and services visit Read More...

3rd Annual Semex Photo Contest Announced

The Semex Alliance is pleased to announce its 3rd Annual Photo Contest. We're looking for new, exciting photos to use in Semex promotions such as Semex calendars, posters, brochures, website and much more.

In 2007 over 300 photographs, from three Canadian provinces, 10 US States, Colombia, Germany, Costa Rica, Mexico, Belgium, Portugal, Switzerland, Australia, Brazil, Sweden and the United Kingdom vied for top honours.

This year's categories are as follows:

* PEOPLE AND THEIR SEMEX COWS
* LANDSCAPES WITH SEMEX COWS

Preference will be given to photographs that include cows and will be judged on composition, quality and character of image, suitability and/or creativity in relation to a category theme and overall impression of the photo.

Prizes will be awarded in each category as follows:
- 1st Prize: $500 Canadian
- 2nd Prize: $250 Canadian
- 3rd Prize: $100 Canadian.

All entries must be received by August 1, 2008. Visit www.semex.com to enter contest, and for full contest rules, terms and conditions.

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Semex Takes Center Stage at World Ag Expo

Held each year in Tulare, California, the World Ag Expo is a one-of-a-kind event. In its 41st year, this show attracts over 100,000 people from 71 countries to its newly expanded 2.6 million square feet of exhibit space!

California's World Ag Expo proved to be a logical location for Semex's Walk of Fame, putting 9 California dairy cows by popular Semex sires on display, showing breeders from up and down the west coast and beyond that Semex Works Everywhere!

"Our goal was to display Semex-sired daughters that large herd producers could relate to," says Joan Lau, Vice-President Marketing Semex Alliance. "It was the same kind of display Semex places at World Dairy Expo, the Royal Winter Fair and other premier dairy events around the world, with the animals showing off their rear udders and feet & legs. Dairymen were pleased with what they saw from us, and were impressed with the way Semex's genetics are working on large-scale California dairies."

Daughters of these popular Semex sires were showcased in the display:

· 200HO00044 Stouder Morty
· 200HO03067 Pursuit September Storm*RC
· 200HO00113 Cedarwal Spirte
· 200HO05042 Henkeseen Hyatt
· 200HO03070 Ladino Park Talent*RC
· 200HO01196 Hartline Taylor
· 200HO03315 Braedale Pagewire
· 200HO07317 Magor Bolivia Allen
· 200JE000989 BW Country.

"In planning this event I knew the Walk of Fame would excite our team members, customers and the public," says Andrew Camara, Semex USA Western Region Manager. "But when I was approached by a dairyman who has always used a competitor's product and he asked me if I had time to sit down with him and talk about what Semex could do for his herd, I knew we had accomplished our goal."

Additionally, visitors to the Semex display had an opportunity to register to win an all-expenses paid dinner for two anywhere in the world! Those who had their photo taken ... Read More...

World Dairy Expo Trip Winners Explore Australia

Submitted by Jim Lindsay, Semex Pty Ltd

Winner's of Semex's "Win A Trip To Australia" sweepstakes during World Dairy Expo in Madison, Wisconsin, Ellen & Elizabeth Killian of Independence, Wisconsin were among the many international visitors to the recent International Dairy Week in Australia.

The Killians were the winners of this popoular draw at Expo where anyone could enter to win by having a photo taken with Semex's Walk of Fame cattle display. The grand prize was a trip for two to Australia's International Dairy Week and a once in a lifetime chance to see Semex's own Ladino Park Talent *RC!

While husband Ellen's husband, Bernard, stayed at home to manage the family's 300-cow operation, Ellen and her daughter, Elizabeth, enjoyed a two-week tour of Australia.

Hosted by staff from Semex Australia, Ellen and Elizabeth visited a number of dairying operations along the picturesque NSW South Coast before travelling inland to the Riverina and northern Victoria en route to International Dairy Week (see panel).

Ellen said she was also struck by the difference in infrastructure required to run such relatively large herds. The average herd size in Australia is about 250 cows, although many family farms are now running 500 cows or more.

"The climate in Australia allows much more pasturing and rotational grazing," she said. "In Australia you see lush green pastures with really small buildings where they milk the cows.

"Back home, our cows are out on pastures a lot when they are young but once they start milking they're ... Read More...

Semex Jersey Program On The Rise!

This January's recent genetic evaluation was highly anticipated as the last proof round was five months ago in August 2007. Semex Jerseys showed it was well worth the wait, north and south of the border with top sires calling Semex home!

0200JE00314 Hollylane Lilibet's Legacy and 0200JE00420 Pine Haven Senior remain dominant at the top of the LPI chart in the #1 and #2 positions, showing great balance and little change in their proofs even with a small change in the genetic base. Second generation sires 0200JE00404 Molly Brook Fusion and 0200JE00303 SHF Centurion Sultan added daughters and maintained their balanced status. The new release from August 2007, 0200JE00323 RJF Big Show, justified his graduation and added 155 LPI points, ranking as Semex's #1 Conformation bull at +10.

But the most stunning news of the day came with the release of 0200JE00423 Lencrest Blackstone's US proof, ranking #4 in the JPI listing! This first proven son of Piedmont Declo Belle sired by BW Parade has been highly anticipated in the last few months, as his test daughters have been creating quite a stir. Blackstone's profile is ideal with high production yields for both milk and components, as well as offering strong functional type with solid udders. His daughters inspected in Canada and in the US were tall and long-bodied with refined bones. The young Blackstone daughters have nicely shaped udders with perfect symmetry between quarters and ideal teat placement makes Blackstone an impact sire that will certainly be profitable in all markets.

0200JE00136 Bridon Excitation makes his debut into the Semex ranks with a high type profile. This Sambo son and out of Jaspar Renaissance Evening shows a strong +7 for Conformation with udders as his strength. A brother to Semex's ... Read More...

Semex USA Releases Six Newly Proven Holstein Sires

0200HO01796 Stantons SIDNEY
(Lheros x Rudolph x Thor)

Sidney combines two extremely prolific Holstein families... the Laurie Sheiks and the Saturdays.

By the popular Comestar Lheros, Sidney's numbers position him for success in both the LPI and MACE TPI rankings, being +11 Conf/+2.48 PTAT, +10 MS/+1.76UDC with +1423 kg M/+1462 lbs M and a NM$ of 411 with 102 Herd Life and +1.9 Productive Life. In the field, reports cite Sidney daughters as stylish individuals with wide rear udders, strong median suspensory ligaments and hard loins, making them very functional and profitable additions to any herd, anywhere.

Sidney joins his paternal brother, 0200HO05139 Karona Bonair, in the LPI top 10 underlying the breeding power of their EX-97 sire Comestar Lheros and the Laurie Sheik family.

0200HO05156 Comestar LITTORAL
(Stormatic x Rudolph x Blackstar)

Littoral is also from a Rudolph dam, the 2006 Canadian Champion 7 Yr Old in Milk O'Connors TVF Rudolph Lilly with 7-02 305 49,529 1,836 3.7 1,587 3.2 lbs. This family has certainly transmited this high production on to Littoral, making him one of the highest milk bulls in Canada at +2433 kg M with a low SCS of +2.98 and high Herd Life at 108.

His MACE TPI figures certainly echo his Canadian proof with +2314 lbs/+2433kgs M, +1715 TPI/+1579 LPI, +2.19 PTAT/+10 Conf, +1.17 FLC/+9 F&L with a low +2.93/+2.90 SCS, high +2.06 PL/108 Herd Life and nearly 400 for NM$.

Littoral daughters are very high producing cows in the field, being long and silky with great flatness of bone. They walk through the barn and freestalls on comfortable feet & legs with udders that have held up extremely well to their high production levels, making them easy favorites in the parlor. With more great daughters to be added to his proof in April, Littoral will quickly become highly sought after worldwide.


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Top 100 International Bull Ranking Shows Semex Works

Semex sires grabbed a strong hold of the top 100 International TPI listing 60 in the January 2008 proof round with stud code 200 bulls occupying 10 of the top 60 slots!

Internationally popular 0200HO03205 Braedale Goldwyn and 0200HO04779 R-E-W Buckeye ranked #7 & #8 respectively with Goldwyn ranking high overall due to his tremendous PTAT of +3.38, the highest in the Top 10. Adding to his popularity is his high fat of +64, low SCS of 2.58 and 2.7 Productive Life. Buckeye offers breeders the most milk and lowest SCS in the Top 10 with PTAM +1787 and 2.85 SCS. This combined with his NM$ of 443, 2.1 PL and one of the highest combined UDC and FLC stats in the top 20 at +2.20 and +2.03 makes Buckeye one of the most sought after bulls in all herds around the world.

0200HO01796 Stantons Sidney hits the #17 position on his debut run combining two extremely prolific Holstein families... the Laurie Sheiks and the Saturdays. By the popular Comestar Lheros, Sidney's numbers position him for success being +2.48 PTAT, +1.76UDC with +1462 lbs M and a NM$ of 411 +1.9 Productive Life. In the field, reports cite Sidney daughters as stylish individuals with wide rear udders, strong median suspensory ligaments and hard loins, making them very functional and profitable additions to any herd, anywhere.

The Comestar Stormatic son 0200HO05156 Comestar Littoral shows how Semex bulls work everywhere with the highest combined milk and PL in the Top 100 listing at +2314 PTAM and 2.6 PL with a low 2.93 SCS! Littoral daughters are very high producing cows in the field, being long and silky with great flatness of bone. They walk through the barn and freestalls on comfortable feet & legs with udders that have held up extremely well to their high production levels, making them easy ... Read More...

Semex USA and Ultimate Genetics Form Marketing Alliance

Madison, Wisconsin - Semex USA and Ultimate Genetics have formed a marketing alliance to offer an expanding variety of genetics and opportunities for you, our customers. We began researching the possibility of a marketing alliance during the fall of 2007. Utilizing Semex USA's national distribution network and Ultimate Genetics' strong presence in the southern United States will help each company expand their dairy and beef product offerings to satisfy your needs.

Semex USA, formed in 1996, is a subsidiary of the largest cooperatively owned A.I. company in the world, Semex Alliance of Guelph, Ontario, Canada. Semex USA was founded on the basic principles of balanced breeding: profitability from high production and correct conformation. Semex USA remains true to our successful philosophy by marketing that balanced breeding approach in today's dairy and beef industries through a network of over 100 authorized representatives across the United States. Our representatives are more than a supplier of semen; they have the knowledge and expertise to consult on all aspects of cattle management, no matter the size or type of operation.

"Semex USA's marketing alliance with Ultimate Genetics is all about servicing customer needs. The combined strengths of Semex and Ultimate Genetics will provide top genetics, expert service, and reproductive consulting to meet the needs of both dairy and beef producers across the United States and the world," stated Joe Horkan, Semex USA General Manager, "I look forward to the future as we work with Ultimate Genetics because we share two key business principles. We both strive to supply only the highest quality products and we have a strong dedication to customer service."

Ultimate ... Read More...